Put Down the Mascara and Let's Get Down to Business

Austin’s female business community gathered together yesterday for the inaugural Sharp Skirt’s Offline Meeting at Bess Bistro. Originally founded by Carla Thompson and Stacey Higginbotham as ATX Tech Women, Sharp Skirts Offline will serve to enrich the Sharp Skirts community by connecting women in business, promoting collaboration, and increasing professional success. The evolution of Thompson and Higginbotham’s venture will also appeal to a much broader audience of women, as the focus has expanded to female business leaders, regardless of the industry.

As an example, Thompson asked women leading their own businesses to stand up and share their experiences. Volunteers included  Tina Cannon, President and CEO at PetsMD, Nichole Wright, President and CEO of Bon Vivant Event Planning and Consulting, and Jen Cadmus, Founder of thedialoglab. Special guest, Adrianna Gardella, author of She Owns It, a column within the NY Times Boss Blog dedicated to the modern businesswoman’s experiences, also shared the story of how She Owns It came to be and where she sees female business leaders driving industry.

“Women want to hear about other women who have had challenges and have succeeded, in spite of them,” insisted Gardella.

According to Thompson, Sharp Skirts will begin hosting Offline meetings, happy hours, and discussions throughout the country.

Event: "The Business of Location: Making Money with Geo-Aware Services"

Here in Texas, it’s a downright shootout between location-based-networks. SXSW 2010 brought the big guns with contenders like Gowalla, Foursquare, and Plancast. But, the question remains: who is making money, and how?

Tonight, Rice Alliance — Austin Chapter, is hosting a discussion titled “The Business of Location: Making Money with Geo-Aware Services,” which will answer just that. The panelists include:

Josh Williams, CEO and Co-founder of Gowalla

Blair Garrou, Managing Director of DFJ Mercury

Rick Orr, CEO and Co-Founder of ATX Innovation (TabbedOut)

Chris Treadaway, CEO of Notice Technologies

Moderated by Josh Catone of Mashable, tonight’s discussion will barrel through questions of profitability, potential future platforms for location-based-networks, competition within the geo-aware services market, and other hard-hitting issues facing the contenders in this category.

Check-ins and checkouts are all fine and dandy, but where is the cold, hard cash? Tonight, panelists will holster their weapons and take a moment to share a frank discussion on the current status and future evolution of location-based-networks.

Event Details –

Date: May 5, 2010

Time: 6:00pm – 8:00 pm

Location: AT&T Conference Center

Tickets: $25 or $10 for students

Panelists will also be hosting a get together immediately following the discussion downstairs at Gabriel’s Café.

For more information, check out the Rice Alliance event page.

Facebook Opens Its Austin Offices

This week Austin welcomes a small Facebook team to town.

As Governor Perry wrote in (wink wink) a Facebook note on February 25, Austin will be giving Facebook $1.4 million in tax incentives to establish an office in Austin. According to their career listings, the new office is expected to house 200 employees in sales, operations, and development.

The community spirit is lighthearted and hopeful as Gowalla CEO, Josh Williams jokingly remarked on Twitter last week:

Located on west sixth street in downtown Austin, Facebook’s offices will be 21,000 sq ft, but the team is scheduled to grow slowly. Starting with just 6 employees this week, Facebook is actively interviewing and recruiting from UT and the surrounding community.

Sheryl Sandberg, Facebook’s COO, stated, “Facebook continues to grow and Austin, with its deep talent pool, would allow us to hire the high-caliber employees we need to properly serve the people, advertisers and developers that rely on our service.”

What are your thoughts? We’ve certainly seen this expansion before with the Google offices opening downtown almost two years ago, and then closing only a few months later. Will Facebook last here? And how will the employees be regarded?