Startup Guide to SXSW

I’m re-posting the recommended events from Capital Factory’s site, but this list will be updated over time so you might want to check out the original post for updates.

Yes, it’s that time of year… SXSW is approaching and I’ve spent hours and hours going cross-eyed as I reviewed every single panel, party, event and meetup at SXSW Interactive. Plus combing through all of the invites to unofficial events. Here it is – cleaned up, compiled, and curated just for you.

One new feature of SXSW that you won’t want to miss is the Startup  Village, organized by Chris Valentine and Hugh Forrest. SXSW has gotten so big that they (probably wisely) have grouped it into multiple smaller sub-conferences. All of the startup-related programming is grouped in the Startup Village and is located at the Hilton. I expect I’ll spend most of my time in that building during the days.

You can browse through this list day by day to see which events you should add to your calendar. Many events require pre-registration or an invitation so be sure to check the links. I also have a list of VIPs from the startup community – prominent entrepreneurs, CEO’s and early stage investors – let me know if you have any special events you want to invite them to.

This list is updated frequently

As new events are announced, they will be added to the list. If you want to suggest an event to add please send it to

Complete Panel List

For the complete list of startup related panels at SXSW, take a look at this calendar. Below you’ll find my curated list – I’ll never make it to all of them but I’m going to try!

Thursday the 8th

Friday the 9th

Saturday the 10th

Sunday the 11th

Monday the 12th

  • 10:00am-6:00pm Startup Village
  • 10:30am-6:00pm Accelerator
  • 5:00pm-7:00pm Entrepreneur’s Lounge at Fogo (invite only)
  • 9:00pm-12:00am Austin on Rails party (link coming soon) 
  • Private parties hosted by VC’s and banks (invite  only)

Tuesday the 13th

All Startup Panels at SXSW

Click here to see the official SXSW Calendar of all the startup-related events where you can add them to your SXSW Social calendar with a single click.

About Bryan Menell

Bryan is the Managing Editor for AustinStartup and the CEO of Mahana. He is a co-founder of Capital Factory, an investor and advisor, and runs the popular Austin Tech Happy Hour with his wife.


  1. thanks. great compilation in one place.