Spredfast and Mass Relevance Merge

Spredfast, the leading provider of social relationship platforms for large brands and agencies, and Mass Relevance, the technology leader in enabling social marketing experiences for brands and media companies, announced today that they are merging.

ATI Companies Raise $35M in Q1

The Austin Technology Incubator (ATI), in the IC2 Institute at The University of Texas at Austin (UT), and its companies have had a very successful start to 2013, highlighted by capital raises in excess of $35 million. In addition, ATI member companies and alumni continue to receive widespread media coverage for their impact on the development of emerging technologies across several industries, earning several accolades in Q1.

Spredfast Raises $18M Series C

It was a year and a half ago that Spredfast raised their $12M Series B round, and today the company announced an $18M Series C round. The round was led by OpenView Venture Partners, with follow-on investment participation from existing investors Austin Ventures and InterWest Partners.

Spredfast and Bazaarvoice Complete Integration

Bazaarvoice has helped brands harness the power of consumer ratings and reviews since 2005 supporting over 30% of the world’s greatest brands like Best Buy, The Home Depot, Geico, Samsung, Walmart, and Brooks Brothers. Bazaarvoice helps these brands use trusted opinions from real product owners to help influence purchasing decisions. Spredfast helps many of those same brands build their social presence by sharing compelling content and engaging with consumers across social channels. Combine the two and you get a simple way to share a brand’s most powerful endorsements.

Spredfast Adds Twitter Exec to Board

Spredfast, the leading social marketing software provider that helps enterprises engage their social customers, today announced that Satya Patel has joined its Board of Directors. Patel was most recently the Vice President of Product at Twitter.

Spredfast Lands $12M Series B

Spredfast, a leading social media management system provider, today announced it has raised $12 million in Series B funding led by InterWest Partners. Also participating in the round is Austin Ventures, the lead investor of the company’s $3.6 million Series A round.  Spredfast plans to use the funding to expand its industry-leading platform that helps [...]

People News at SpredFast and Bazaarvoice

Former Lombardi Software CEO Rod Favaron Joins SpredFast as CEO Spredfast today announced that Rod Favaron has joined the company as chief executive officer, effective immediately. In addition, Favaron will join the Spredfast board of directors. Favaron’s appointment caps off a year of successes for Spredfast which include aggressive customer acquisition, Series A funding from [...]

Spredfast Introduces First Comprehensive Social Media Campaign Management Dashboard

You may have seen them demo at Innotech at the Beta Summit, but today Spredfast is being launched to the world. It allows companies to manage, monitor, and measure their messages and voices across multiple social media channels. They are getting good coverage on the release today, with a story on GigaOM, and some coverage [...]

Innotech Cheat Sheet

If you’re attending the Innotech conference at the Austin Convention Center on Thursday, here’s a brief guide to some of the great things happening during the day. 9:30am Room 11 Developing in the Cloud with Josh Baer. Learn about cloud computing infrastructure, platforms and applications that you can leverage to reduce costs, increase reliability and [...]

Innotech Beta Summit 2009

It’s time again for the Beta Summit at the Austin Innotech Conference. This is the second year that I’ve had the pleasure of hosting this event, and we’ve got some great companies that are going to show you some early stage, or recently launched technologies.