Spredfast, the leading provider of social relationship platforms for large brands and agencies, and Mass Relevance, the technology leader in enabling social marketing experiences for brands and media companies, announced today that they are merging.
Mass Relevance has been on a solid growth streak lately. They’re moving to new downtown offices, and constantly announcing new customer wins. If you’re not familiar with their tools, they allow anybody to aggregate, filter, curate, and re-use social content. It’s a fantastic toolkit, and you can create endless combinations of filters, sources, and rules. Today they’ve stepped the game up a notch with the launch of Product Studio.