Mass Relevance Hits a 25 Billion Milestone

Mass Relevance, the technology leader in social curation and integration, today announced that it has passed key company milestones as demand accelerates for social experiences that engage users and boost brand loyalty. As of May 15, the company’s platform has integrated 25 billion pieces of content into dynamic visualizations on digital displays ranging from TV and second screens through billboards, stadium displays, websites, mobile apps, conference centers and in-store displays.

How Mass Relevance Worked Hack Week

This past week, Mass Relevance hosted its very first Hack Week. Daily tasks and ongoing projects were put on the back burner in favor of innovative new ideas and creative concepts. Here’s why we did it, and how it was done.

Why Did Mass Relevance Move Downtown?

Many have asked me “Why did you move downtown? How has it been?” As a public service to fellow entrepreneurs, I’d like to share our experience…

Mass Relevance Brings Social to Life with SocialPhoto

In the world of social media, the phrase “a picture is worth a thousand words” has taken on new meaning for brands looking to involve their customers in their marketing efforts.  Brands are encouraging consumers and fans to take photos that support advertising campaigns, live events, products and cause-related initiatives. The key for those brands is […]

We Are Austin Tech: Sam Decker

Sam Decker is Co-Founder and CEO of Mass Relevance, a social engagement platform that discovers, filters, and displays real-time content anywhere.

Mass Relevance Secures $3.3 Million Series A

Mass Relevance, the technology leader in social curation and integration, today announced that it has closed $3.3 million in venture capital funding. The Series A round is led by Austin Ventures and includes new investor Battery Ventures as well as existing investors Floodgate Fund, Allegro Venture Partners and Metamorphic Ventures. Mass Relevance will use the new financing to accelerate growth for the company’s platform among media, entertainment, consumer brands and retailers.

Mass Relevance Named First Re-Syndication Partner of Twitter

Mass Relevance today announced that it has been selected by Twitter (blog post) as the first curation partner officially licensed to re-syndicate Twitter content. Content publishers can now work directly with Mass Relevance to publish and display syndicated Twitter content, as well as directly monetize the content through sponsorships or direct response. Through this partnership, […]

The Mass Relevance “Fantastic Friday” review of Franklin Barbecue

This is my fifth startup, and I’ve learned that as a team you can’t have hard work without hard play. In the crucible of building a company, don’t forget to step back and make the non-work connections with your team. That makes better work possible. As part of the culture at Mass Relevance, on the […]

Austin Apps to Power Your Personal Economy

mobileTech Tuesday, by Steve Guengerich In a post on TechCrunch over the holidays, entrepreneur and author Stephen Martin wrote about the premise of his new book, The Enterprise of One. In the post, Martin writes about how we have arrived at a new milestone he calls “the democratization of opportunity.” He goes on to write a […]

Mass Relevance Launches with Funding

A group of seasoned Austin technology entrepreneurs and executives are announcing the formation of their new company, Mass Relevance, to help consumer brand use real-time social content to drive engagement on television, the web, and in the mobile world. The team has already secured nearly $2 Million in Series A financing from Mike Maples new firm FLOODGATE, and Austin Ventures.