Today’s Q&A Wednesday is with Tina Cannon, co-founder of Booqoos. Give us the elevator pitch for you company? Booqoos is a next-generation online discount marketplace that simplifies the discounting process for local small- and medium-sized businesses. Based on a patent-pending, internet platform of do-it-yourself marketing tools, Booqoos provides a powerful solution for businesses to have [...]
37signals’ dustup with GetSatisfaction almost 2 years ago now for bullying marketing tactics is still cited as an example of how, especially when it comes to customer care, the question of who “owns” your interactions with your users (and they with you) is a sensitive subject.