Dachis Group launched the second of it’s paid SaaS applications today, named Advocate Insight. It’s built upon the same big data platform that drives the Social Business Index, Social Portfolio Insights, and the Social Performance Monitor. The product helps to solve the problem of advocate identification for large brands with thousands, or even hundreds of thousands of advocates.
Market research companies like IBISWorld forecast an increased demand for insurance coverage in 2012, but by the same token, insurance buyers are expected to be increasingly selective on the plans they purchase. Sites like InsuranceQuotes.org and others of a similar breed are widely used by insurance shoppers to compare plans and find both what is [...]