How Important Are Industry Clusters To Startups?

If I suggested a way for your clean energy startup to set-up shop near a bunch of companies involved in things like renewable technology and the smartgrid, what would you say? If I sweetened the deal and told you the list of companies included a few of the Fortune 500 and a slew of established mid-market companies, you’d probably say, “sign me up!”
 
So goes part of the argument for industry clusters, a term that Harvard Professor Michael Porter explored in the late 1990’s. And with the economy in somewhat of a rebound, there’s more discussion around how industry clusters can spark regional growth. But there’s obviously more to it than filling up business parks with like-minded corporations in similar verticals. Or is there?
 
A recent Forbes piece highlighted an industry cluster in the Midwest, where a smaller startup was able to ramp up operations because of its alliance with a larger, more established company.
 

Vadxx Energy has gained a lot of value from being part of an active cluster of advanced energy companies and organizations. In fact, one of the big reasons our partnership with Rockwell Automation occurred was because of Vadxx’s participation in Northeast Ohio’s advanced energy cluster. Joining forces with a credible, multinational company has helped us accelerate our commercialization activities, raise additional capital, and attract new customers.”

But proximity and a burgeoning market only guarantee so much. It starts with human capital, driven by the innovators and risk-takers that comprise much of the entrepreneurial community. That’s where I see the bridge to Austin’s community, as well as its strength.

Washington Post columnist Vivek Wadhwa amplified that point.

“A recent analysis of 1,604 companies in the five largest Norwegian cities underscores what’s missing from this prescription for a knowledge economy: people. The prerequisite for a regional innovation system is knowledgeable people who have the motivation and ability to start ventures. To succeed, these people need to be connected to one another by information-sharing networks. Basic infrastructure is always needed, but fancy science parks and big industry are just nice to have.”

Now granted, Norway (and other Scandinavian countries) isn’t the most culturally heterogeneous region by any stretch. But more importantly, its leaders are committed to maintaining global ties and welcoming new ideas and inputs — outside of their regional comfort zones. Without that, as the study concludes, regional and national clusters are mostly “irrelevant” to innovation.

Whatever the results, Austin is a classic fit for much of the positives associated with clusters. When you add in the emphasis on human capital, strong industry segments, and access to a top-tier university, it’s hard to see how doubling down on the idea doesn’t make sense.

NYT had a piece this morning on manufacturing, but I was more interested in this stat on where most of the R&D activity in the US takes place.

“American multinational companies that account for about 84 percent of all private-sector (non-bank) business R.&D. in the United States still place about 84 percent of their R.&D. activities in the United States, often in clusters around research universities..”

Again, manufacturing aside, that’s a big percentage of spending that hovers around clusters. And Austin’s familiar with the scenario, especially with Austin Technology Incubator’s alignment with the University of Texas and the fact that accelerators are moving closer to downtown hotbeds of startup activity. And that R&D spending? It’s companies like Dell, Facebook, Samsung and others spending those dollars.

So whether or not you buy into the cluster concept, here’s an excerpt from a recent ITIF report on cities and innovation I’ll leave you with.

“One reason why technology industries drive income growth is that average wages in high-tech clusters are $63,970 versus $43,180 in non-high tech traded clusters. One key factor that appears to drive higher incomes in a region is a higher share of employment in knowledge-based industries.States with higher concentrations of knowledge-based industries, including professional services and high-tech manufacturing, have higher incomes.”

Capital Factory Aligns Schedule with SXSW

Historically, SXSW is the peak season for applications to Austin’s technology accelerator program Capital Factory. The program has run during the Summer for the past 3 years. Capital Factory is announcing that the program schedule going forward is going to align with the SXSW Interactive Festival and Conference.

There are several reasons for the shift including:

  • Companies in the program enjoying the mild winters in Texas
  • Mentors and supporters typically taking vacations in the summer
  • Huge increase in the number of investors that can participate in our Demo Day
  • Culminating the end of our program in coordination with SXSW

During the summer you can look forward to events like “Meet the Mentors” and “Startup Speed Dating” in preparation for accepting applications in September of 2012.

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Sparefoot Opens New Headquarters

Austin-based Sparefoot moved into new Headquarters last week, celebrating with an office party last week. Having been to their previous offices, which was substantially smaller and required storing massive amounts of snacks in the hallway, their new digs are downright luxurious.

The space features 99% re-purposed materials, graffiti art by Austin artist Sloke, an 18 foot shuffleboard table, dart board, foosball, a Super Mario mural (one of the co-founders is named Mario), sushi-inspired conference room, a full bar, and a kegerator.

The company is fresh off their 3rd place finish at the Startup Olympics, raised $2M in venture capital in 2010, and is a Capital Factory 2008 company.

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Andrew Busey Joins AV as Venture Partner

Austin Ventures (”AV”), the most active and established early-stage venture capital firm in Texas, today announced that Andrew Busey, former VP/GM at Zynga (ZNGA), has joined the firm as venture partner. Andrew brings extensive leadership and operational experience from his years of working with high-growth companies as an entrepreneur, leader, investor, and advisor.

“In his new role, Andrew will help the venture team identify and attract very early-stage companies,” said John Thornton, General Partner, Austin Ventures. “He has an extensive network and solid reputation within the entrepreneurial community and we’re delighted to welcome him to our team.”

“As a founder and CEO, I have experienced firsthand what it takes to build a start-up company. I am very excited to work alongside the AV team on new opportunities while helping entrepreneurs build successful category-defining businesses,” said Busey.

Busey’s most recent success was the sale of Challenge Games, where he was founder and CEO, to Zynga, where he recently stepped down after building its Austin office and leading a large team developing social games. Over the past 15 years, Andrew has pioneered some of the industry’s most important web technologies — including work on Mosaic, the first web browser (now part of Microsoft Internet Explorer); creating iChat, the first web-based chat system and one of the first instant messaging applications; and building WebCenter, the first major web-based customer service technology (now part of Avaya).

Andrew co-founded AV portfolio company Pluck (acquired by DemandMedia), which enables social media on major sites such as TheStreet.com, USA Today, and Reuters. In the past, Andrew led, developed, and contributed to numerous “Multi-User Dungeon” or “Multi-User Domain” (MUDs) games, which were the early predecessors to games like World of Warcraft and Everquest. In 1994, he wrote Secrets of the MUD Wizards, the first major published book on the topic. Andrew is an inventor on 15 technology patents and has several others pending.

He is a graduate in computer science and marketing from Duke University and holds an MBA from The Wharton School at the University of Pennsylvania.

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Latest ATI Graduates Show Incubator Has A Pulse On What’s Hot

ati-logoIncubators are usually pretty adept at gauging which companies have upside. And while business moves fast, the coaching, mentoring and preparation that aids young startups has to  move faster. That’s where the network comes into play for Austin Technology Incubator (ATI).

“We want to bring the genetics of ATI into the fold,” said ATI Director Isaac Barchas. “It’s really about activating the alumni network.” The network Barchas refers to spans more than 200 companies, $1 billion in raised capital, and almost 25 years of mentoring startups. It’s those kind of credentials that helped ATI graduate 21 more companies at last week’s ceremony on the UT campus.

The companies represented a diverse mix of businesses, from IT-driven technology and mobile infrastructure, to clean energy and biosciences. ATI’s focus on its alumni comes at a time when incubators and venture capital firms are being disrupted themselves. Lean methodologies and data-driven investing are being used by investors and incubators alike to shorten runways and surface new opportunities. Essentially, there’s more pressure to take companies further down the growth cycle.

A recent HBR piece explains part of the trend:

“..accelerators are capitalizing on the decreasing costs of starting a business, new thinking on how to run startups, and the increasing importance of mentorship to take companies further down the path towards success — even with smaller check sizes. To disrupt the larger ecosystem, accelerators will need to evolve their models to push companies through later stages of the business lifecycle. Accelerators might be able to accomplish this task by raising internal funds (which can be tricky) or establishing non-traditional funding partnerships.”

To me, that passage screams two things: network and experience. ATI’s affiliation with the University of Texas provides a unique on-ramp for young talent and innovation. And the strength of the local economy, propelled by the Texas Triangle, also provides some lift as more companies look to transplant or expand in a tech and creative hub like Central Texas.

So with that teed up, how do the companies from ATI’s graduating class compare to what’s being funding in the venture capital markets? Pretty well, according to PWC’s MoneyTree report for Q3. Looking at the sectors represented by ATI’s startups, we see information technology, wireless, clean energy, and biosciences technology. You could easily fit all 21 companies in the top funded industry segments. That tells us a few things.

Diversification is actually better than I would have guessed. The pipeline isn’t just dotcoms and consumer web companies, showing Austin’s tech cluster is evolving.

Deals_By_Industry_MoneyTree

It’s similar to what’s happening in some Rustbelt cities. Ann Arbor might be the best example, with its proximity to a large University and Michigan’s ties to a broader legacy industry: automotive. Because of its own creative class (access to higher education) and manufacturing roots, it’s now becoming a hub for innovative battery technology.

In Austin’s case, ATI is proving the model for that type of progression. Of its 21 companies, almost a third of them represented clean energy or clean technology, with all of them certainly influenced by Austin’s strong lineage in semiconductors and energy.

Laura Kilcrease at Triton Ventures says the groundwork was established in the early part of the last decade for cleantech and biomass, and both are ripe for innovation and growth.

“It’s (Austin) a natural environment for cleantech, said Kilcrease. “The infrastructure for it has been growing since the late 80’s, and now we’re starting to see a real nucleus of consistent activity.”

The other notable piece from PWC’s data is the regional breakdown. (below) While the West was the best in Q3, two deals in cleantech and biotech moved Texas into the third spot.


“Texas investment jumped 113 percent in the third quarter, propelled by two large deals in the Biotechnology and Clean Technology spaces.”

 

It’s that kind of momentum that puts ATI and its future crop of startups in a very favorable position.

“I’ve got the best job in Austin,” said Barchas.

Deals_By_Region_MoneyTree

 

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CopperEgg Expands Server Monitoring into Windows Azure Environments

CopperEgg, a real-time monitoring company, today announced the support of Windows Azure server monitoring with RevealCloud Pro.

RevealCloud Pro is a SaaS-based server monitoring service that provides a detailed, common view of all of your servers, running any OS, across public and private clouds, and virtual and physical environments. It provides real-time, in-depth insight into all the components participating in application and service delivery, which is critical for monitoring changing loads as well as identifying, isolating and addressing performance issues before service quality is impacted. RevealCloud Pro now supports server monitoring for Windows, Windows Azure, Hyper-V, Linux, Mac OSX and FreeBSD operating systems.

Today users expect applications and services to perform seamlessly. If an application stops responding – even for a few seconds – customers get easily frustrated and often abandon their efforts, resulting in lost revenue and/or productivity. Server monitoring using RevealCloud Pro provides split-second monitoring of the operating and performance metrics for servers that support critical application services, no matter where they are located. This enables IT and development teams to accelerate time-to-market during the development phase, optimize deployments as they learn customer usage patterns, and identify early warning signs of service degradation.

“Our customers upload large volumes of data in batches regularly and when that occurs, we need to scale up quickly so we can process the data efficiently. Using RevealCloud Pro we now have instant insight as to when our servers are reaching capacity,” said Carl Ryden, chief technology officer of PrecisionLender. “Then using their WebHooks combined with the Azure Management API, we’ve implemented automatic scaling of our servers so we can address load spikes without any intervention on our part. For 15 minutes worth of work and a couple dollars a month, we couldn’t have asked for a better server monitoring solution.”

“RevealCloud Pro is quickly gaining traction with our customers deploying and managing services in the cloud, virtual environments and data centers,” said Scott Johnson, CEO of CopperEgg. “The addition of server monitoring for Windows Azure addresses the needs of developers building services on the Azure platform as well as hybrid environments, who are looking for a robust server monitoring solution that is quickly deployed, easy to use and provides instant insight into server health.”

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Tabbedout Names Paul Fiore as New CEO

Tabbedout, the mobile payment solution that enables customers to open, view and pay their bar or restaurant tab with their phone, today announced that Paul Fiore has been named Chief Executive Officer.

Fiore brings more than twenty years of executive leadership experience in the technology and financial services industries to Tabbedout. His previous roles include general manager of bank products for prepaid financial services company Green Dot (NYSE: GDOT), vice president of strategy for XP Systems, and CFO for AT&T Employees Federal Credit Union.  He was also co-founder and CEO of banking software provider Digital Insight, which was purchased by Intuit for $1.35 billion in 2007. Fiore’s primary goals for Tabbedout include expanding the merchant footprint and driving revenue growth in existing and new markets.

“We’re thrilled to have someone of Paul’s caliber and experience join our team,” said Rick Orr, Tabbedout co-founder and executive vice president.  “The Board and I were determined to find a great and proven leader to really capitalize on what we’ve built.  Paul brings both powerful market perspective and an amazing track record to our team and Board.”

“With his background in financial services and technology, Paul has a unique combination of skills that will help propel Tabbedout through its next stage of growth,” said Scott Sandell, NEA general partner and Tabbedout board member. “He has demonstrated a keen ability to identify the core strengths of a company and execute a long-term, strategic plan to seize new opportunities.”

With more than 400 locations nationwide using Tabbedout and integrations with key point-of-sale (POS) partners, Tabbedout has grown rapidly since its inception in 2009 and continues to add new merchants daily across the US.  Available for free on both iPhone and Android smartphones, Tabbedout allows users to store credit or debit card information directly on their phone, encrypted and under passphrase protection, instead of on host servers or in “the cloud” where the most public data breaches have occurred.  Consumers are safe from the threat of stolen identity due to lost or forgotten creditcards since they now can open and pay their tab directly from their phone, without handing their sensitive payment information to a server.

Tabbedout also allows customers to share their experiences with friends: the app is socially integrated, allowing users to “check-in” to venues via their Facebook, Twitter and Foursquare accounts directly through the application.

“I am excited to join Tabbedout at such a pivotal time in its history,” said Fiore. “The mobile payments industry is similar in many ways to the Internet software sector in the mid-1990s: vast opportunity, dramatic growth in technical capability and consumer adoption.  The ultimate winners had the right product at the right time, a solid team, investors that added value, a sustainable business model and a well-thought out partnership strategy. I believe Tabbedout has all of these ingredients.”

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Austin-Based Startups at Accelerator 2012

The finalists have been announced for the SXSW Accelerator 2012. A handful of Austin-based companies made the cut out of the 670 that submitted. Here are the local companies you will be seeing up on stage!

Umbel
Austin, TX
umbel.com
Umbel empowers publishers, advertisers and agencies with a deep understanding of audience engagement by leveraging vast amounts of aggregated, real-time social data. The knowledge and insights Umbel provides to clients translates into more effective research, planning and execution of media placement activity.

Hoot.Me
Austin, TX
hoot.me
Hoot.Me is a Facebook application that allows students to see what classmates are working on and collaborate by posting questions, group video conferencing, doodling, recording videos, and typing math equations via smart chat. Tutoring is also coming soon for the times when teachers and classmates canít help!

SceneTap
Austin, TX
scenetap.com
SceneTap utilizes anonymous facial detection technology and video-based software to effectively track customer analytics in a venue or particular space, including crowd density, male to female ratio, and average age. It offers an administrative tool for operators and a social network for consumers.

Forecast
Austin, TX
Foreca.st
Forecast is a simple way to share where you’re going. Instead of telling your friends where you are now with a check in, create a forecast to share where you’ll be later. Forecast helps you connect with your real friends out in the real world. It’s social networking that’s actually social.

Toopher
Austin, TX
toopher.com
Toopher is your virtual key ring – vastly improving online security and eliminating fraud and identity theft by using your phoneís location awareness to add another layer of security to passwords – all without leaving your pocket. A rare security tool youíll actually want to use, itís the future of mobile… today.

Tugg
Austin, TX
tugg.co
Tugg makes it possible to put any movie on the big screen and enjoy it with your friends, family and community in the seats around you.

MapMyFITNESS Launches New Social Fitness Apps for Facebook Timeline

MapMyFITNESS, one of the fastest-growing online health and fitness communities, launched a fitness app for Facebook Timeline. The integration enables people to personalize their Facebook Timeline by sharing their fitness activities with friends.

“We’re always seeking innovative ways to enable our six million members to express themselves through fitness”

The new Timeline integration provides users with an easy means to post their personal fitness accomplishments, favorite routes, workouts and nutrition log to their Facebook Timeline, promoting social accountability. MapMyRUN, MapMyRIDE, MapMyFITNESS, MapMyWALK, MapMyHIKE and MapMyTRI will all integrate with Timeline.

“We’re always seeking innovative ways to enable our six million members to express themselves through fitness,” said Richard Jalichandra, CEO of MapMyFITNESS. “Our members are fanatical about sharing their accomplishments on Facebook. We are thrilled to provide a new, more personalized experience that features deeper sharing of fitness achievements.”

Previously, members of the MapMyFITNESS community could share a variety of content with their friends on Facebook, ranging from favorite routes to posts notifying friends to “Live Track” them out on the road via mobile devices. MapMyFITNESS continues to be the leader in making fitness a social activity by empowering users to take pride in their personal achievements and stay motivated with their loved ones.