How Important Are Industry Clusters To Startups?

If I suggested a way for your clean energy startup to set-up shop near a bunch of companies involved in things like renewable technology and the smartgrid, what would you say? If I sweetened the deal and told you the list of companies included a few of the Fortune 500 and a slew of established mid-market companies, you’d probably say, “sign me up!”
 
So goes part of the argument for industry clusters, a term that Harvard Professor Michael Porter explored in the late 1990’s. And with the economy in somewhat of a rebound, there’s more discussion around how industry clusters can spark regional growth. But there’s obviously more to it than filling up business parks with like-minded corporations in similar verticals. Or is there?
 
A recent Forbes piece highlighted an industry cluster in the Midwest, where a smaller startup was able to ramp up operations because of its alliance with a larger, more established company.
 

Vadxx Energy has gained a lot of value from being part of an active cluster of advanced energy companies and organizations. In fact, one of the big reasons our partnership with Rockwell Automation occurred was because of Vadxx’s participation in Northeast Ohio’s advanced energy cluster. Joining forces with a credible, multinational company has helped us accelerate our commercialization activities, raise additional capital, and attract new customers.”

But proximity and a burgeoning market only guarantee so much. It starts with human capital, driven by the innovators and risk-takers that comprise much of the entrepreneurial community. That’s where I see the bridge to Austin’s community, as well as its strength.

Washington Post columnist Vivek Wadhwa amplified that point.

“A recent analysis of 1,604 companies in the five largest Norwegian cities underscores what’s missing from this prescription for a knowledge economy: people. The prerequisite for a regional innovation system is knowledgeable people who have the motivation and ability to start ventures. To succeed, these people need to be connected to one another by information-sharing networks. Basic infrastructure is always needed, but fancy science parks and big industry are just nice to have.”

Now granted, Norway (and other Scandinavian countries) isn’t the most culturally heterogeneous region by any stretch. But more importantly, its leaders are committed to maintaining global ties and welcoming new ideas and inputs — outside of their regional comfort zones. Without that, as the study concludes, regional and national clusters are mostly “irrelevant” to innovation.

Whatever the results, Austin is a classic fit for much of the positives associated with clusters. When you add in the emphasis on human capital, strong industry segments, and access to a top-tier university, it’s hard to see how doubling down on the idea doesn’t make sense.

NYT had a piece this morning on manufacturing, but I was more interested in this stat on where most of the R&D activity in the US takes place.

“American multinational companies that account for about 84 percent of all private-sector (non-bank) business R.&D. in the United States still place about 84 percent of their R.&D. activities in the United States, often in clusters around research universities..”

Again, manufacturing aside, that’s a big percentage of spending that hovers around clusters. And Austin’s familiar with the scenario, especially with Austin Technology Incubator’s alignment with the University of Texas and the fact that accelerators are moving closer to downtown hotbeds of startup activity. And that R&D spending? It’s companies like Dell, Facebook, Samsung and others spending those dollars.

So whether or not you buy into the cluster concept, here’s an excerpt from a recent ITIF report on cities and innovation I’ll leave you with.

“One reason why technology industries drive income growth is that average wages in high-tech clusters are $63,970 versus $43,180 in non-high tech traded clusters. One key factor that appears to drive higher incomes in a region is a higher share of employment in knowledge-based industries.States with higher concentrations of knowledge-based industries, including professional services and high-tech manufacturing, have higher incomes.”

Mobile and the Austin Chamber

mobileTech Tuesday, by Steve Guengerich

Tech start-ups, at least in my experience, have a notoriously conflicted relationship with traditional business networking groups, like our city’s Chamber of Commerce.

The conflict comes because, on the surface, what each needs from the other is hard to come by. The Chamber needs financial support (membership fees, etc.) and volunteer time – both of which start-ups can ill afford.

Conversely, the tech start-up needs targeted access to early adopter customers and very specific, often highly skilled and experienced, people – neither of which is really the Chamber’s core business per se’.

However, the nurturing of a local/regional ecosystem that accommodates the needs of both can be highly mutually beneficial. And in that regard, I have to hand it to the Greater Austin Chamber’s Technology Partnership as it works to foster such an ecosystem.

Led by Susan Davenport, the Technology Partnership is a virtual organization started a bit over a year ago by the Chamber to develop a strong vision and strategy for our technology sector.

A central understanding by the Technology Partnership is that the Austin tech economy has shifted away from a manufacturing core towards that of a technology innovation sector.

In the Technology Partnership’s words “the implications for this shift affect every aspect of the known factors contributing to high-tech business location decisions, including but not limited to the following:

  • Access to Capital
  • Support for Entrepreneurial Development
  • Quality of Place
  • Established Technology Infrastructure
  • Educated and Talented Workforce
  • Presence and Accessibility of Research Institutions
  • State and Local Commitment/Supportive Policies”

To ensure that the Chamber’s efforts are appropriately directed to address these factors, the Technology Partnership has formed several special interest groups (or SIGs) for areas like Life Sciences, Gaming and Mobile, among others.

Since early this year, a number of founding execs from various mobile companies in Austin have met together, with Chamber reps, to talk about our position on the priority of these factors, as well as our companies’ individual needs. To their credit, the Chamber hasn’t placed a “must be a paying member of the Chamber to participate” roadblock to the mobile start-ups that have attended these meetings.

The dialog and networking has been great. At the very least, it has provided a constructive forum where, in my view, smaller companies that have struggled for attention from the traditional business establishment are able to share more about their hopes for their companies and our city. And, in that way, it’s an effort that has already generated a nice ROI.

If you’d like to know more about the Mobile SIG or the other Technology Partnership components, Aisha Javed has been a contact for meetings and information.

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Foursquare Mayorships Are So Yesterday. Who’s The Mayor Of Cleantech?

wind energy is good

Image by George Dearing via Flickr

 

With dwindling resources and tight budgets, local governments might not be the first place to look if you’re a startup pitching clean technology. The data tells a different story, however.

An April survey of almost 400 mayors in all 50 states, showed 75% of cities plan to increase cleantech deployments over the next five years.

Some of the key findings paint a vivid picture of what’s motivating the heads of city.

For starters, energy efficiency, while it may lack green glamour, is an immediate win. Cities are realizing that efficiency retrofits using better automation tools and dashboards are sending savings right to the bottom line. In other words, smarter buildings are becoming the norm for smarter companies.

• LED and other efficient lighting (76%), low-energy building technologies(68%), and solar systems to generate electricity (46%) are the top three choices among mayors as the most promising technologies for reducing energy use and carbon emissions.

On Wednesday, the Cleantech Group released its investment numbers for Q1 showing energy efficiency was the growth highlight, even as overall investments dipped more than 30% for the period.

“Our global VC numbers point to continued strength in energy efficiency, which tops the charts in both amount invested and deal count,” said CEO Sheeraz Haji, in a prepared statement.

U.S. CONFERENCE OF MAYORS LOGO  U.S. Conference of Mayors.  (PRNewsFoto/U.S. Conference of Mayors) WASHINGTON, DC UNITED STATESAnother key finding in the mayors’ report was related to climate change, showing one in three cities have already configured its effects into capital planning and capital improvement programs.

That should signal a strong opportunity for startups offering cleantech and renewable solutions. Corporations will be bulking up to serve local governments as they look for technology support and infrastructure upgrades. Young companies offering sustainability software, smart grid tools and of course IT-driven solutions are poised to capture significant business. To achieve that, startups need to dig deep to understand what’s really driving local governments to adopt a resilience strategy. Ironically, it seems, cities might ultimately lead much of the activity taking place around ‘adaptation.’

Maria Gallucci at SolveClimate News had a recent piece referencing a June report called Caring for Climate, [PDF] that echoed the point.

“While 86 percent of the companies surveyed said that investing in adaptation solutions is a viable business opportunity, less than one-third are taking action to build climate resilience in the communities where they operate.”

The Central Texas Connection

ATC_CEO_Summit At the ATC’s CEO Summit in May, Austin  Mayor Lee Leffingwell mentioned a number of things that puts Austin in the center of many of the reported trends. During his presentation, he mentioned Life Sciences and clean energy as two of the biggest areas of job growth in Austin.

The mayor stressed better transportation and resource management, emphasizing sustainable energy approaches and better water management.  In a matter-of-fact manner, Leffingwell  told more than a hundred CEOs, “those are things you have to plan for 50 years down the road.”

Stratfor’s CEO and author George Friedman, who also spoke at the conference, said attracting R&D centers for industries like biotech and life sciences would be critical for cities like Austin.

“Don’t become silicon hills — attract industries like biotech — it’s important to know who your target is,” he said.

A neighboring Austin community is showing how that’s done.
The Pflugerville Community Development Corp. has a deal in place with local electric vehicle (EV) company Community Cars Inc. If the EV company meets certain commitments for establishing its local presence, more than $100,ooo in funds will be available to the Austin company founded last year by Austin attorney Stacy Zoern.

These types of initiatives show what can be achieved when local officials have a proactive approach towards cleantech. They’re already trying to lure startups to city centers, so why not go the extra mile to ensure it’s a sustainable choice for long-term growth? That’s a win for everyone.

———–

Disclosure [] Footnote

My spouse is an employee of Siemens and was uninvolved, and unaware, that this report was underwritten by Siemens.

Mayors Report – Clean Energy For US Cities

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MobileMonday Founder Discusses Mobi Programs at Innotech

Matt Scherer, a contributing blogger, had the opportunity to interview  C. Enrique Ortiz, the founder of MobileMonday Austin and a panelist for InnoTech Austin’s Mobile Application Marketplace session.  Here’s Ortiz’ take on what is happening within the “mobi” space not only in Austin but also in the U.S.  Details on Innotech can be found here.

Q1:  What caused you to want to get into working with mobile telephone platforms in 1998?
A:
Back in 1998 I used to work on embedded technologies when I was exposed to mobile & wireless; that was the time when handsets and the networks were not as advanced as they are today,  the early days of CDMA (code division multiple access) , CDPD (cellular digital packet data)  GSM  (global systems for mobile communications) , HDML (high definition multimedia interface)  and the beginnings of WAP, BlackBerry pagers, Palm OS, WinCE and so on. That is when I immediately recognized the potential for such connected personal devices and what the future was going to be. It was very exciting.

Q2: From reading a little about you, you mention the concept of “people-centric mobile computing.” What do you mean by this term?
A:
Over the years, I realized the relationship between mobile and what I call people-centric computing. It is a term that I defined years ago to highlight the importance of putting the user and his/her mobile-context at the center of the mobile sofware design. Writing software for mobile is not the same as for fixed desktops or PCs. When designing software for mobile handsets, many other factors must be considered, from location to the social context, the characteristics of the device, the user preferences and other — all must be taken into account when designing software for mobile.

Q3:   What are some of the biggest changes that people can expect from their mobile devices in the next 12 to 18 months?
A:
There are different challenges for different people. For some such as early adopters, it is about what they can do with their handsets. These early adopters have access to high-end handsets, access to the Internet, the Web and applications, music on their handsets, personal information and access to friends. This segment of the population consumes large amount of data so their challenges are more around network speeds and tiered data-plans and handset capabilities (that is, what they can do with the handset). For others, the concerns are more about cost. This segment may not have access to higher-end devices and data-plans but still want to use their phone to access information, so there are challenges on how to accomplish that.

Q4: How has Austin become one of the leaders in mobile telephone development and what can we expect in the future?
A:
There are a number of top cities when it comes to mobile sofware and applications: Silicon Valley, New York, Seattle and Austin to name a few. In the early 2000s, Austin was a hot bed for mobile/wireless. After the dot-com bubble, it slowed down dramatically. Today it is picking up again. This is a result of many factors. On one side, mobility is finally getting the attention of software designers and developers in general. Combine this with what Austin has to offer, from its friendly people, great city to live on, the University of Texas and VCs, and other. The trend is here and we should expect more startups in Austin and more innovation happening right here.

How politicians are embracing social media in this 2010 campaign

With a spirited gubernatorial race just days after the Oct. 28 October Innotech, it seems only natural that a major focus on social media would be how Governor Rick Perry and Bill White are using this communication tool. Mike Chapman, a partner with Apogee Communications, is working with Bill Leake in programming the eMarketing summit for next Thursday’s Innotech. He spoke with Matt Scherer, the publicist for 2010 Innotech and an Austin Startup contributor, on the deployment of social media in the campaign.

Q. With the 2010 election coming up, what has been the biggest difference in social media strategies as compared to 2008?

Mike Chapman: There is a much wider adoption of social media, especially among conservatives, following the lopsided success by the Obama campaign in this area two years ago.

Q. We have a spirited race for governor of Texas. Who is winning the social media battle?

Chapman: I’m not sure how you determine a winner on social media because there are so many different measurements you can use. Both Rick Perry and Bill White are using a wide range of social media channels to reach out to supporters and potential supporters. Perry has a personal Twitter account that he updates, which is impressive given that he is the CEO of the State of Texas. White is very aggressive on Facebook and has a large following there. I always advise using the social media channels that you are most comfortable with and it appears that both men are doing that.

Q. Even though we have seen some success in social media strategy, some politicians and their advisors are resorting to old school tactics like yard signs and telemarketing phone calls. Will social media eventually replace those marketing tools?

Chapman: Social media can reach voters where the “old school” tactics may not. Conversely, there are those voters who don’t utilize computers, much less social media. I would never advise a candidate to voluntarily stop communicating with either group. There is, however, a consideration for cost effectiveness. Television, print, and other traditional advertising and marketing channels might be too expensive in some cases and social media can sometimes serve as a cost effective alternative.

Q. What future changes do you see for 2012?
Chapman: Wider spread adoption of social media and the beginnings of some legislative and regulatory oversight of their use will begin to be seen in 2012. I predict the Iowa Republican caucuses will see very lively social media wars and that neither Republicans or Democrats will leave any stone unturned in the general election as it relates to online communications.

An Open Letter to the City of Austin

It’s all about data. We all use data somehow everyday. Bioinformatics analyze different data sequences in order to study DNA. Marketing departments study data from sales to determine new trends in their customers. Companies need to combine data after company mergers. People search on the web in order to find data about specific topics. Web developers create mash-ups by consuming data from different sources. Governments publish their data to maintain transparency. And the list goes on.

However, I’m interested in one particular aspect: open government data. The US government is releasing their data at data.gov. The UK government has their data available at data.gov.uk. The New Zealand government is publishing their data at open.org.nz. And it doesn’t stop there. The following cities are publishing their data: San Francisco (datasf.org), District of Columbia (data.octo.dc.gov/), New York (nyc.gov/html/datamine), Boston (http://hubmaps1.cityofboston.gov/datahub/), Toronto (toronto.ca/open/). The city of London recently held an open event asking developers how it can make best use of the available data.

My questions are simple. What’s up City of Austin? Why are we behind? Aren’t we also considered a tech city? Shouldn’t we already be part of this trend? Why aren’t we already publishing City of Austin data?

There are a number of good reasons the city should publish government data. It can help improve the accessibility, accountability and transparency of the City of Austin. The data can offer citizens a much more efficient way to find useful information. We can help our web development community to create innovative applications that will offer users the valuable information.

All of these open government data efforts have one thing in common: they offer a machine-readable data on the web. What is machine-readable data? It is data that a computer can process without any human intervention in formats such as XML, CSV, KML, RDF, etc. PDFs are not machine-readable because their objective is to show content to humans.

The OpenAustin project has given the floor for people to propose ideas for the requirements of the new City of Austin website. Some of the proposed ideas are to provide an open API to government data, have machine-readable data feeds, and even offer data as Linked Data. However, I am not aware what the situation is at this moment with any of these ideas.

Semantic Web Austin, for one, would be happy to help. We are a newly formed non-profit with several goals. We want to help apply and create leading edge semantic technologies in Austin. We want to position Austin as the leader in the semantic web technology space and be recognized as the go-to place for technology breakthroughs. We want Austin to be a bellwether for startups and business applications in the semantic space. We want to retain, attract and home-grow leading semantic web talent in the technical and business areas. We want to create a sustaining, self-managing community of semantic web technical, business and investment professionals.

Without going into any huge explanation, the Semantic Web is all about publishing linked data on the web. From the beginning, we have been publishing documents on the web. After years of research and hard work, we have created the standards and principles to start publishing data on the web. But you may ask, haven’t we already been publishing data on the web for a while in all these different machine-readable formats? Yes we have! But there is a difference. We have a standardized way of publishing documents on the web: HTML. We now have a standardized way of publishing data on the web: RDF. And if you have the data on the web in the same format which is linked to other data, the possibilities are endless. You can start imagining the whole web as a giant global database. For more information, check out Sir Tim Berners-Lee’s, inventor of the Web, TED talk on Linked Data.

The UK government understands what it means to publish all of their government data on the web as Linked Data and has already become a world showcase. Their recently launched data.gov.uk offers more than 2500 datasets as Linked Data, and apparently it puts the US’ data.gov to shame.

Austin has an opportunity to lead, rather than follow. Other cities in the US have been publishing their data, but none of them have been publishing their data following the Semantic Web standards, data in RDF and as Linked Data. Let’s become the first city in the US to offer true Semantic Web open data.

Who’s with me?

PeopleFund’s Economic Opportunity Conference (2 free tickets)

PeopleFund, a non-profit centered around creating economic opportunity for Central Texans, is hosting the Seventh Annual Conference on Economic Opportunity tomorrow, Saturday, October 24th from 8:30 a.m. to 3:00 p.m. at the Austin Community College’s Eastview Campus. The conference addresses regional issues with an emphasis on the local economy, regional development, and business opportunities.

The purpose of the conference is to engage local community members and business leaders in talks regarding our region’s evolving economy. Including a broader local and regional economic overview, the program will also include breakout sessions to discuss community and business issues. A full schedule of the breakout sessions can be found here.

In order to have a voice at this event, AustinStartup is offering a pair of tickets chosen from those among those persons that retweet this post by 4:00pm today with the hashtag #COEO.

So, start retweeting in order to take part in the conversation and help map the future of the Austin economy!

You can also buy tickets for the event here.

Is the Labor Market Recovering?

Our guest blogger today is Greg Garrison, the president of vrecruting – Recruiting solutions from vcfo. He has over 17 years experience in the recruiting and staffing industry, and is regularly quoted nationally as a thought-leader in employment trends. He can be reached at ggarrison@vcfo.com or 512-450-6569.

The Labor Market and the Economic Recovery

Last week The Bureau of Labor Statistics released the August employment report. Many believe the findings were positive for the recovering economy while others perceive a more somber picture. Are the labor markets recovering, or not?

Regardless of how the numbers are interpreted, the labor market appears to be in for a long and gradual recovery. It will literally take many months and quarters to put the sheer volume of the unemployed back to work.

Good News and Bad News

The good news is that August job losses in the U.S. came in lower than the previous month. In fact, last month’s job loss numbers were the lowest we’ve seen since August 2008. In recent months we’re losing fewer jobs. This is indeed good news and an indicator the economy is slowly recovering.

The bad news is that we still lost 216,000 jobs last month. Though we’re not losing jobs as fast as we once were, but we’re still hemorrhaging jobs at a substantial rate. The national unemployment rate continues to climb and is now at 9.7%, the highest it’s been in over 25 years. Many economists believe we’ll surpass 10%.

The Numbers

The data clarifies the fact that unemployment numbers are significant and will take a reasonable amount of time to overcome.

  • Just under 15 million people are without work and are seeking a job
  • 7.4 million people have lost their jobs since this recession started
  • 25.5 percent of teenagers are unemployed – this is the highest level on record
  • 10.1 percent of men over age 20 are unemployed
  • 7.6 percent of women over age 20 are unemployed
  • 24.9 weeks is the average duration that unemployed workers are with out a job

The Recovery

These numbers are vast and deep, more so than many of us have ever seen. Again, it will take quite some time to put this volume of unemployed folks back to work. It begs the question of how the economic recovery will look. Many companies are obviously not hiring and are trying to get “more out of less” these days. CEO’s remain hesitant to increase their headcount and are looking to maintain a smaller yet more productive workforce.

The recent Bureau of Labor Statistics numbers also indicate that worker productivity is at an all-time high. This leads some economists to speak of a “jobless recovery”. Can companies grow and the economy recover if companies don’t refill the jobs eliminated by the recession and put the unemployed back to work?

It’s Not Your Daddy’s Chamber of Commerce!

Ellen Wood

Ellen Wood

Today’s guest blogger is Ellen Wood, the co-founder and CEO of Austin based vcfo, inc. The firm specializes in operational finance and accounting, HR Solutions and recruiting services for companies of all sizes. She can be reached at 512-345-9441. www.vcfo.com.

Yes – that’s right. The Austin Chamber of Commerce is making a big difference for everyone in Austin. Do we really think Austin is the number one place to do business in the United States just because we’re a cool place to live? That designation didn’t happen by accident. Chances are you or several folks you know are working for companies that are located here as a result of Austin Chamber efforts at some point.

Most Austinites don’t know what the Austin Chamber does or the value they and their families receive from those activities. For some reason many folks think “old school established business” when you mention “Chamber of Commerce.” Nothing could be further from the truth. The membership is very diverse across industry and size. The Chamber team of professionals is extremely busy on so many fronts with significant initiatives underway to support the technology community including being one of the statewide RCIC hubs. They are in partnership with the Austin Technology Council with the ATC Director a member of the Chamber board. They host the Central Texas Angel Network (CTAN) and Jamie Rhodes, Chairman of CTAN, is a long time board member.

Recognizing that underlying infrastructure is critical to the long term attraction of employers, the Austin Chamber was the driving force behind the formation of the Opportunity Austin campaigns. Now in the second campaign, millions of dollars have been raised and are funding initiatives to recruit new employers to Austin, to drive a focus on quality and college readiness in K-12, and to encourage programs that result in a local educated work force to continue to attract employers to our area. Multiple companies are recruited to visit the city every month and the Austin Chamber coordinates those visits with regional partners and ensures our guests are informed and made welcome.

Other initiatives the Austin Chamber advances include the promotion of planned development in the Central Texas corridor to ensure traffic does not overwhelm the region and that infrastructure is addressed in advance. They hold numerous meetings during the year for the smaller members and younger businesses focused on business networking and other educational topics that help business owners with challenges they face. They lobby for Austin in Washington DC as well as in Austin and raise awareness in the community for local political races as it is in all our best interest to participate in the process and exercise our right to vote.

Every Austinite benefits from their efforts every day. If you are a business owner, please remember that when you get a call asking you to consider membership. Dues are very modest, especially for small early stage companies. I’ve served on the finance committee for several years and can tell you that rarely will you see so much accomplished so economically. I encourage you to support their efforts with your dues but also with your participation at events of interest to you and/or on committees working on initiatives that further benefit the city. Participation by members is welcomed and encouraged and is a great way to learn more about what goes on behind the scenes to keep Austin number one.

Piryx Founder Honored with Rising Star Award

Piryx Logo

Campaign & Elections’ Politics magazine today announced Tom Serres, Founder/CEO of Austin-based Piryx Inc, as one of the 2009 Rising Stars. One of the most prestigious honors in politics, the award goes to people 35 or under who have already made a significant mark in political consulting or advocacy. The magazine chose 10 Democrats, 10 Republicans and seven nonpartisan leaders this year out of a pool of several hundred nominees. The Rising Stars will be honored on June 12 in Washington D.C.

Past Rising Stars include Karen Hughes, George Stephanopoulos, David Axelrod, Paul Begala, Donna Brazile, James Carville, Rahm Emanuel, and Laura Ingraham.

“Capping off an historic election year, we received a record number of nominations for this year’s Rising Stars,” said James Klatell, managing editor of Politics. “With so many exceptional young people working in politics today, this was an exceedingly difficult process.”

Tom Serres, 27, is one of the seven nonpartisan leaders recognized this year. Serres is the entrepreneur behind Piryx, a social commerce platform aimed at empowering the little guys of the political world with online tools.

Piryx empowers users with technology to effectuate political and social change. Their web platform offers political aspirants the online tools needed for faster and easier compliance and fundraising, a social networking infrastructure with voters, and other political applications and resources needed for any campaign. Whether Barak Obama or Joe Blow, Piryx presents an affordable web platform to make a difference.

“Our mission is to ignite much needed involvement among the voter community, while allowing candidates at all levels to have the tools and information they need for an equal chance on Election Day,” says Piryx CEO Tom Serres.