Apptive Announces Release of EasyApp 2.0

Apptive, the Austin area company that enables any small business to create a native mobile app, is excited to announce the release of a brand new, totally redesigned version of their EasyApp service.

EasyApp 2.0 represents a major upgrade to Apptive’s web-based app creation and management platform, introducing a new user interface along with advanced features like iPhone and Android support as well as on-the-fly app content and design update capabilities. Businesses can build and manage a custom native app in minutes from the EasyApp dashboard through a simple drag and drop interface. Absolutely no technical knowledge and no coding is required.

EasyApp 2.0 utilizes a rapidly expanding library of customizable modules so businesses can incorporate high-impact mobile functionality into their apps with the simple click of a mouse. Module functionality in EasyApp 2.0 ranges from deal delivery via smartphone based push notifications to take-out food ordering for restaurants and ticket sales for entertainment venues. EasyApp provides module recommendations based on business type to ensure customers include the most relevant and useful features in their apps.

EasyApp represents the most time and cost effective means to put a mobile face on a business or organization. “Nearly all businesses, organizations and non-profits can benefit from a mobile app, but until now getting one has been too costly, time-consuming and complicated,” says Chris Belew, CEO of Apptive. “EasyApp makes it simple and economical for anyone to get a beautiful, high-impact mobile app in minutes. No longer do you have to be a Starbucks or McDonalds to leverage the power of an app. We have leveled the playing field and are helping small businesses and organizations participate in today’s increasingly mobile economy.”

Apptive currently powers apps for businesses all around the U.S., including several Austin area staples such as Craig O’s Pizza and Milk+Honey Day Spa. Apptive offers customers two convenient ways to get an app: they can sign up for a free EasyApp account and create it themselves or they can contact Apptive for a pro setup option.

About Bryan Menell

Bryan is the Managing Editor for AustinStartup and the CEO of Mahana. He is a co-founder of Capital Factory, an investor and advisor, and runs the popular Austin Tech Happy Hour with his wife.