We’ve got a guest post today from Better Than The Van co-founder Todd Hansen. When I saw their amazingly cool contest for SXSW, I just had to get some backstory from them on their startup, and how they are hoping to make a big splash at SXSW. I started BTTV about two years ago as something to do after moving to Austin from Minneapolis. I’d been touring about 8 years and running a record label [...]

Almost two years ago Bazaarvoice started a counter on their home page marking the number of pieces of user-generated content (UGC) they had served up on the web. We estimated that later that same year they would hit 20 billion reviews. Now, as you can tell from the home page, the company has reached the 100 billion milestone. That’s a lot of reviews and user-generated content! With 80% of consumers now seeking user-generated review content [...]