Small World Labs Hits 100 Customer Milestone

Small World Labs announced it has added more than 50 new customers in the last nine months, surpassing the 100 customer milestone. Growth was present not only in the pace of new customer agreements, but also in the scope and size of organizations selecting Small World Labs for their enterprise social networking software and expertise.

Established businesses and organizations are increasingly adopting social networking as it allows them to better understand, engage and serve their key constituents. Marquee customers choosing Small World Labs over the course of the last nine months included: Beliefnet/Fox Digital Media, American Academy of Pediatrics, American Cancer Society, Melcrum and Domino’s Pizza MATRACA.

“A key component of our success has been the growing number of organizations that see the value of facilitating deeper and more relevant conversations, whether those conversations are internal among employees, or between businesses and their customers and partners,” said Michael Wilson, CEO of Small World Labs. “These organizations illustrate some of the benefits social media delivers, such as greater operational efficiency and profitability. Social networks and online communities give our customers a competitive advantage. It is that prospect that continues to drive the adoption of social media by enterprise players.”

With all the venture money flowing into Enterprise 2.0 SaaS, this company is in a good position to get acquired in 2008.

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About Bryan Menell

Bryan is the Managing Editor for AustinStartup and the Director of the Collaboratory at Dachis Group. He is a co-founder of Capital Factory, on the board of Texchange, and runs the popular Austin Tech Happy Hour with his wife. He advises early stage technology companies including Socialware, SpeedMenu, and AudiencePoint.

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