At the SXSW Interactive festival, I had the chance to sit down with Guy Kawasaki and talk one-on-one about startups, the new VC environment, and his new website Alltop. Guy and I first met at Apple’s first Worldwide Developer Conference in San Jose in (I think) 1987 when he had just left the position of Evangelist at Apple, and started 4th Dimension. In this second part we talked about young CEO’s, and the potential acquisition [...]

The big brands are quickly learning how to market using the social networking tools of the day. Case in point, a new Facebook application namd Alter Ego that is just plain….well….cool. And you can see the Burn branding all over it, which is a Coca Cola brand. In Alter Ego you can create an alter ego for your Facebook account. Your alter ego has a cooler name than you do, has a cool flat to [...]